Creative / Media
Companies involved in advertising, marketing and publishing can benefit from the greater control over content MultiTrans Prism offers. For creative work having tools that allow for collaboration and version tracking are essential, especially if you are working with external partners for your translations. Authors, copy editors, external and internal translators, revisers and marketing and distribution teams will benefit from MultiCorpora's industry-leading, fully scalable technology that shortens turnaround times, reduces costs and increases throughput; all while improving the quality and consistency of all translated material.
Our Advanced Leveraging technology is especially beneficial for Marketing and other creative communications. This type of writing is typically less repetitive than any other type of written material, as the message needs to be expressed in unique and changing language. Because conventional TMs are designed to reuse identical or nearly identical content, creative writing generally has low match potential, making TM use not worthwhile. However, with our Advanced Leveraging technology you can benefit from sub-segment matches to identify and reuse the commonly re-occuring phrases and expression. This will increase the amount of content that can be reused, making MultiTrans Prism an investment with positive returns.
Sample scenarios of how MultiTrans Prism benefits the Creative and Media industries:
- Advertising agencies find MultiTrans Prism' TermBase technology can be used to expose terms, phrases and tag lines to in-country focus groups. Our TermBase Web technology allows them to include information on how terminology should be used in context and graphics to represent concepts. Once users supply feedback, certain entries can either be approved and used as reference by translation teams or kept as examples of how not to translate some terms.
- Marketing language can go through multiple iterations before it is finalized. When translating this language for local markets you may have to go through just as many versions to arrive at the message that is appropriate for that market. Use MultiTrans Prism' external collaboration tools to help share and track input from multiple stakeholders in different markets.
Please select your interest:
I need a complete turn-key solution to manage my translation projects.
MultiTrans Prism is MultiCorpora's flagship product bringing together business and project management functionality with our translation memory and terminology management products to create a true Translation Management System. MultiTrans Prism's architecture is modular allowing users to combine project management features with any or all of our workflow management, translation memory and terminology management or other translation memory and terminology management systems. It can also be extended to link to machine translation systems and content management systems to create an end-to-end Global Management System.
I am looking to centralize my business and project management processes.
Centralize your business and project management through MultiTrans Prism Flow. This proven technology allows you to organize data on clients, vendors and projects in one place, maximizing data reuse. MultiTrans Prism Flow allows users to manage workflow by defining project steps and automatically issuing work to team members. MultiTrans Prism Flow seamlessly integrates with MultiTrans Prism' translation memory and terminology functions making the analysis and pretranslation of files a part of an automated workflow. Client and vendor billing is easy to manage and track with MultiTrans Prism Flow's connection to accounting software. Business metrics are at your fingertips with MultiTrans Prism Flow's customizable reports. With all these function incorporated into one platform, you will save hours on each project by eliminating redundant tasks.
I want to standardize and promote the proper use of our corporate and industry-specific terminology.
Quickly and painlessly create terminology from your source documents or translation memory assets. Manage your mono- or multilingual terminology databases with customizable fields to track revision history, approval status and other vital data. Involve all your stakeholders in maintaining approved terminology over the web, so that your geographically distributed employees, translators, terminologists and even clients can use one central terminology repository. With MultiTrans Prism' QA tools allow you to check all completed translations against approved terminology to ensure compliance.
I need help to translate greater volumes of content but I also need to control costs and quality.
Whether you outsource or handle translations internally, leverage past translations to reduce the volume of content to be translated from scratch, to improve consistency, and to help lower overall costs and shorten turnaround times. MultiTrans Prism can centralize your multilingual assets as both translation memories and as fully searchable multilingual reference databases. Our Advanced Leveraging technology can greatly improve the amount of reusable text in your translation memories. This can be further enhanced by connecting to external translation memory corpora such as the TAUS Data Association and My Memory as well as to Machine Translation systems to extend leverageable content. Use our XLIFF Editor to work in various tagged file formats, reducing DTP burden delivering the finished product ready for print.
